Latest Blog Posts

2010-01-27 11:49:11

Real Time Search - What It Means To You
Real time search is the hippest topic on the search marketing landscape right now. Here's a rundown of what it is and how yo...

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Importance of Specs
You NEED good functional specifications BEFORE the coding begins...

Sample Spec
An example specification document showing how effective good specs CAN be...

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Website Optimization & Conversion Rate Optimization

By making your website perform better, we impact your bottom line.

  • Sell more Products
  • Make more Money
  • Get more Leads

If your website cannot properly convert visitors into buyers, there's no point in spending money on more traffic. First let's make sure your site can convert. Thereafter you can confidently spend money on traffic knowing that profit will ensue.

 

Zero Risk Guaranteed Results

If I cannot achieve a noticeable improvement to your bottom line, you don't pay a penny. I'm not here to sell you my services, I'm here to show you results.

 

Holistic Website Optimization

The first step in making a website better is to evaluate your website as it is now in terms of best practices. This will ensure that any previously missed and easy-to-implement fixes can be done right away.

 

Human Interaction Studies

Next thing we'll do is generate heat maps of your current visitors' interaction with your website. This will show us where people are clicking, where they are looking, and where they are not clicking when they should be.

 

Conversion Rate Optimization

Once we know what people are doing with your current website, we can plan a set of possible improvements. This could include different headlines, offers, images, pricing, guarantees, etc.

Then we set these options up in A/B or multivariate split tests. In split testing your website visitors will be shown different versions of your website over a period of time. We track conversions over this period, and specifically which versions of the website converted the highest amount of traffic. This scientifically proves at the end of the test which options are better, and these are the options we keep and combine into the final new website.

 

Rinse and Repeat

Although some website owners are quite happy with the results of one iteration of optimization, other business owners understand the value of continuous improvement. We can continue this process until the results become negligible, at which point your website would be the best that it could be.

 

Zero Risk

As I stated before, if we cannot achieve noticeable results, you don't pay me anything.

 

Free Website Assessment

To get started and receive a free no-obligation assessment of your current site, simply fill in the form below, and I'll contact you with the results shortly.

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To your success

Andreas

 

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Testimonial

"Excellent! Very Impressive! Andreas: your grasp of the custom nature of this job is fantastic.... I think we've invented a new e-commerce model! " - William Gravert